Telefónica Tech and Adwatch team up to apply Blockchain against digital ad fraud
Adwatch integrates its digital advertising certifier with the TrustOS product, the Blockchain-based certification solution developed by Telefónica Tech, to offer advertisers irrefutable metrics of their advertising campaigns. Both companies are promoting the creation of a trustmark for digital advertising campaigns in the framework of the EU’s eIDAS regulation. Madrid, 6 February 2023. Adwatch has relied …
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Lancelot LDN Partners with Virtually Visiting to Accelerate Growth Across Europe
Lancelot LDN is excited to announce its partnership with Virtually Visiting, an innovative virtual reality / 360 travel video company. We will now support their latest Fundraising Round and Accelerate Revenue Growth across the European market. Through this partnership, Virtually Visiting will be able to expand its reach and offer new and exciting virtual …
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Lancelot LDN’s Strategy for European Growth
All media and tech companies are looking for growth, and supporting that growth has been Lancelot LDN’s mission from day one. We provide a Growth As A Service model for media and tech companies, developing scalable sales operations and marketing infrastructure to support accelerated growth into Europe, reducing local hiring costs and expansion overheads by …
3 signs you need to consider Growth As A Service
Growth As A Service (GAAS) is not a band-aid; it’s a long-term strategy of being able to control resource allocation in revenue generating activities, aligned to your growth plans. So it may be too soon, or not soon enough. But typically there are 3 symptoms which clearly signal you need to deploy a strategic direction …
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Founder-led Revenue: The Pains Of Growing Start-up Sales
Focusing too early on Lead Generation or Sales without a well thought out and deployed Go To Market and sales strategy is brutally inefficient. Most start-ups are grinding to get their initial sales. Even around the €1-2mm ARR mark, more often than not sales are being made by Founders, and not ready to scale. Most …
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PlayONContent announces UK partnership via Lancelot Media London
Lancelot Media London is delighted to welcome PlayONContent into the UK. PlayONContent provides a powerful but simple video technology that helps both sides of the video ecosystem and gives any publisher however small or large the ability to create, increase and deliver video inventory’. About Playoncontent Our focus is generating online video inventory …
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Lancelot Media London announces New Lisbon Office and wider portfolio of services
The Martech Consultancy adds Content Strategy and Lead Generation to it’s suite of commercial services, as it reinforces European footprint and reach. Lancelot Media London, a leading media consultancy enabling martech companies to expand into Europe and achieve faster traction, revenue and localized growth, today announced the opening of its new office in Lisbon, …
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AA/WARC: Ad spend set to rebound in 2021
Latest figures from the AA/WARC Expenditure Report show a slight improvement in the 2020 forecast, with 2021 ad spend set to be 16.6% higher The latest Advertising Association/WARC Expenditure Report shows UK ad spend is predicted to fall 15.6% year-on-year in 2020 to £21.4bn – a slight improvement on the 16.7% drop forecast in April. …
Welcome, Virtuality Live
Lancelot Media London is delighted to welcome Virtuality Live to the UK. VL helps brands by creating lifelike, immersive virtual worlds with powerful 3D technology, extreme detailing and authentic storytelling, for virtual reality, gaming consoles or mobile devices. Check out our use case gallery: https://lnkd.in/dz-5zat Get in touch for a demo we’d love to hear …